Archive for the 'Articles for Agencies' Category

Calling All to be APNA Members

Wednesday, June 6th, 2007

APNA is Waiving Membership Application Fees
 
June and July only!
Did you know that APNA is the only nanny/household-staffing agency association that sets standards of practice for its members?
In a business built on trust, the APNA seal is the only way for potential clients to be certain they will receive the best service possible.
If you are not […]

Look for the APNA Seal When Hiring Household Help

Thursday, May 24th, 2007

The board of the National Alliance of Professional Nanny Agencies has changed APNA’s name to reflect the industry trend of providing not only nannies, but many other types of household staff.

Do Candidates Need an Online Makeover? By Elizabeth Dameron-Drew, Town & Country Resources

Friday, March 2nd, 2007

Do your Candidates think that their e-mail address or the information on their MySpace profile won’t impact their ability to get a job?
 They need to think again.
 
While having an online profile is all the rage and everyone has an e-mail account, the details of this information could be more important to your Candidates’ professional image […]

This is Your Blog

Tuesday, January 16th, 2007

Blogging has become very popular in the last few years and it’s not surprising.  Blogging offers the amazing ability to communicate on a global scale with other people in your industry.  You can get feed back from your Website and touch lives like never before.
APNA invites you to take advantage of this exciting opportunity to […]

APNA receives a “5” Google ranking.

Tuesday, January 16th, 2007

Is your Website taking advantage?
Since the APNA Website has been redesigned by Seattle Design Group Website Development, it’s received a boost in Google ranking.  It went from a “0” to a “5” in just 4 short months.  What does this mean to APNA members?

It means that Google is “seeing” (spidering and ranking) the Website better […]

The Perils of Penny-Pinching on Background Checks

Thursday, November 30th, 2006

By Lynn Peterson, President of PFC Information Services, Inc.
Harvard Emeritus Professor, Derek Bok, once said, “If you think education is expensive, consider the cost of ignorance.” By the same token, if you think pre-employment background checks are expensive, consider the cost of placing a nanny with a criminal record.  While a typical background check costs […]

Customer Service - Why it Matters

Thursday, November 30th, 2006

A typical business hears from only 4% of it’s dissatisfied customers. The other 96% just quietly go away and 91% will never come back. That represents a serious financial loss for companies whose people don’t know how to treat customers, and a tremendous gain to those that do.
A survey on “Why customers quit” found the […]

Taxes and Labor Laws

Thursday, November 30th, 2006

The National Alliance of Professional Nanny Agencies
POSITION PAPER
September 2003
Taxes and Labor Laws
APNA is committed to informing all agency owners of their responsibilities for encouraging household employers to comply with all relevant tax and labor laws.
APNA member agencies encourage all household employers to pay their employee(s) according to federal and state regulations. It is the responsibility […]

Marketing should focus on six pillars of a sound sales strategy

Thursday, November 30th, 2006

Houston Business Journal - October 20, 2003

ENTERPRISE
The Company Doctor
Scott Clark
When you have a company that specializes in large-ticket items, marketing — or getting your name and product […]