Imagine this: A family is preparing to welcome their first baby. They’ve spent months planning, reading books, and setting up the perfect nursery. But as the due date approaches, reality sets in—they’re nervous, overwhelmed, and suddenly unsure about the countless “right ways” to care for a newborn.
Determined to find the best support, they reach out to your agency to begin interviewing Newborn Care Specialists (NCS). They’ve met a few candidates—some friendly, some with years of experience—but then, they meet someone different.
This NCS is confident yet warm, knowledgeable yet approachable. They answer questions before the parents even ask. They explain safe sleep guidelines in a way that makes perfect sense. They reassure the family about feeding concerns, schedules, and postpartum recovery. Instead of walking away with more questions, the parents feel relief.
This isn’t just someone who “loves babies.” This is a trained professional.
The Difference Between Training and Experience
Many people assume that working with babies is instinctive or that experience alone is enough. But newborn care isn’t just about soothing cries or changing diapers—it’s about understanding the science behind those little cues and having the expertise to navigate the unpredictable.
That’s why where an NCS receives their training matters.
✅ A properly trained NCS understands infant development, not just newborn needs. They know how to support early milestones, recognize potential red flags, and guide parents through changes as their baby grows.
✅ A properly trained NCS is proactive, not reactive. They don’t just troubleshoot sleep issues—they often prevent them by setting up healthy foundations from day one.
✅ A properly trained NCS elevates the entire family’s experience. When a properly trained NCS steps into a home, parents feel at ease, knowing their baby is in the hands of someone who is both skilled and educated.
For agencies and families alike, the difference is clear. Parents see the distinction between someone who has been properly trained versus someone relying on a less thorough training or personal experience alone. Agencies know that when they place well-trained candidates, their reputation is strengthened, and client satisfaction soars.
How You Can Be Part of Raising the Standard
The demand for highly skilled NCS is growing every year. Families want to hire professionals who bring both knowledge and professionalism into their homes. Agencies want to place candidates they can stand behind with confidence.
And this is where you come in.
If you believe in raising the standard of newborn care, you can help connect more caregivers to high-quality training.
By referring aspiring NCS to our industry-leading education, you’re not just helping them grow in their careers—you’re ensuring that more families receive the best care possible. And as a thank-you, you can earn passive income through our affiliate program, simply by sharing a resource that changes lives.
The stronger the training, the stronger the industry. And when you help others succeed, everyone benefits—parents, agencies, and caregivers alike.
Ready to Make a Difference?
💡 Want to ensure your agency places the best-trained NCS? [Click here]
💡 Want to earn passive income by referring people to top-tier training? [Click here]
📍 Learn more at www.newborncaresolutions.com
Together, we can raise the standard in newborn care—one well-trained specialist at a time.
Tonya Sakowicz is a highly respected Newborn Care Specialist, Parent Educator, and INA Credentialed Nanny with over 40 years of experience, recognized for her leadership in the childcare industry. As the founder of Newborn Care Solutions®, she provides expert training from beginner to Master® level, alongside free educational resources for caregivers, agencies, and parents. A dedicated mentor and industry innovator, Tonya has received multiple prestigious awards, served in key leadership roles, and continues to shape the in-home staffing field through coaching, mentorship, and agency partnerships.