SAVE THE DATE: OCTOBER 23-25 | APNA Annual Conference
SAVE THE DATE: OCTOBER 23-25 | APNA Annual Conference
2023 APNA Conference

Speakers & Schedule

Annie Duguid

Private Service Coaching

Meeting the Needs of Your HNW Clients: Balancing the Demands of Rotational and Team Schedules

In today’s competitive placement landscape, meeting the needs of high-net-worth clients is crucial for fostering client loyalty and achieving long-term business success. Join industry consultants Stefanie Hudgins and Annie Duguid, experienced nannies and NCSs, as they share invaluable strategies for navigating the unique challenges of serving high-net-worth clients who require multiple caregivers simultaneously.

In this enlightening session, Stefanie and Annie will provide insights on accurately assessing your client’s needs and crafting effective schedules, including ROTA and team schedules, that meet the demands of both the client and the PPDs, NCSs, and nannies involved. Discover how to avoid common pitfalls associated with placing multiple caregivers at once, setting your high-net-worth clients up for long-term success.

Join us for an engaging discussion on these essential topics and more. Stefanie and Annie’s expertise will empower you with the knowledge and tools needed to excel in serving high-net-worth clients and ensure client satisfaction. Don’t miss this opportunity to enhance your skills and drive business growth.


Annie Duguid has dedicated over 20 years of her life to improving the lives of infants and their families as a Newborn Care Specialist, consultant, and educator. With a focus on providing the best start possible, particularly during the crucial first three years, her work has taken her from some of the poorest countries in the world to serving the top tier of high-net-worth families. During her decade in Uganda, Annie established three orphanages with advanced medical facilities, where over 1,500 abandoned babies have been rescued and nurtured. In more recent years, her expertise with medically fragile infants and focus on healthy attachments caught the attention of some of the most influential families in the world and here she added a distinguished level of childcare education for the parents and the entire staff. She is an expert problem-solver, creating service and childcare plans that incorporate multiple estates, mega-yachts, and teams of nannies. Annie makes it her mission to balance the desires of the principals with the needs of the children, effortlessly managing multiples, medical conditions, sleep challenges, and heavy worldwide travel. As a co-founder of Private Service Coaching, Annie is committed to sharing her experience and expertise to upskill others in the industry.


Kellie Geres, APNA Executive Assistant