Nikki May is a dynamic digital marketing expert with a robust background in Operations Management and a passion for social media strategy. A Texas native and UT Austin alumna with a Bachelor’s in Business Administration, Nikki pivoted from a traditional career to travel full-time and immerse herself in the digital landscape. With over eight years of experience driving growth for small businesses and four years honing social media expertise, Nikki excels in crafting strategies that convert engagement into sales. Her work has empowered businesses to expand into new markets, achieve customer retention goals, and surpass financial targets. Nikki’s focus on tangible results over vanity metrics underscores her belief in the power of strategic social media to transform business outcomes.