SAVE THE DATE: OCTOBER 23-25 | APNA Annual Conference
SAVE THE DATE: OCTOBER 23-25 | APNA Annual Conference
2022 APNA Conference

Speakers & Schedule

Guy Maddalone

GTM Payroll Services

Creative Approaches to Long Term Placements and Pricing that Generate Revenue

Constantly searching for more ways to produce more revenue? (Hellooo…all of us!) Curious about tactics that are being used to up the ante? Feeling lost about how to divvy up pricing for different tiers in your fees? This will be the perfect session for you! Join us as Guy Maddalone, agency owner of A New England Nanny, shares his personal and professional experience using a creative approach to long-term placement pricing and how that can provide the light at the end of the tunnel for agency owners needing a way to increase their profit.  With his 30+ years in the human resources and nanny agency world, he knows the ins and outs of what the top agencies are doing to find success. Guy will share top secret, key information including tips for bundling services, tiers of placements fees, offering higher-end HR services, and more! He is sure to leave your entrepreneurial side motivated with a new perspective on the back end work that all agency owners will benefit from listening in on!


Guy Maddalone, founder and CEO of GTM Payroll Services, is a 30-year veteran of the payroll, human resource, and employment services industry. He started his career with the placement of home healthcare and senior care services, and later founded A New England Nanny to help local families with child care. He then founded the first in the industry to provide payroll and tax administration for families nationwide that employ domestic help in their home, named GTM Payroll Services. Guy is also the author of “How to Hire a Nanny: a Household HR Handbook” and recognized as the nation’s household employment expert. He believes in sharing his personal and professional successes with the community which is displayed in his passion for charities such as the Make-a-Wish Foundation.


Kellie Geres, APNA Executive Assistant

See you in San Diego!